Happy Roofing: 117 Booked Jobs in 8 Months
They were too busy working to answer the phone. They were losing the leads they couldn't see.
Owner, Happy Roofing
117
Appointments Booked
$230k+
Estimated Revenue Generated
8 months
Results Window
14 days
To Go Live
The problem
Happy Roofing was doing well — good crew, strong referrals, steady work. But during peak season, things got hectic. Mike and his guys were out on jobs all day, and nobody was watching the phones. Calls went to voicemail. Some got called back. Most didn't. Homeowners with a leaking roof don't sit around waiting — they call the next company on Google and forget you exist. Mike had thought about hiring a dedicated office person, but roofing is seasonal. Paying a $40k+ salary year-round to cover a few busy months didn't make financial sense. So the calls kept slipping through, and growth kept stalling, and Mike had no real way to measure what it was costing him.
What we did
- Set up a 24/7 AI voice agent on Happy Roofing's existing business line — no new number, no learning curve for the team.
- Trained the AI to identify job type upfront (repair vs. full replacement, insurance claim vs. cash), so every booked appointment arrived pre-qualified.
- Configured smart scheduling that synced directly with the crew's calendar — no double-bookings, no gaps.
- Built follow-up sequences for any caller who didn't book on the first call — so a hesitant lead got a text, then a follow-up call, without Mike lifting a finger.
By the numbers
117
Total appointments
~12
Full replacements
~105
Repair jobs
At an average of $15,000 per full replacement and $480 per repair, the 117 booked appointments translate to an estimated $230,000+ in revenue generated over 8 months — none of which existed before the AI was live.
“I didn't realize how many calls we were dropping until the AI started catching them. The first month it was live, we booked more jobs than the whole previous quarter. I wish I'd done this two years ago.”
— Pedro T., Happy Roofing
Live in 2 weeks.
From first call with us to the AI answering their phones — 14 days. No disruption to their current operation.
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